The integration of all workers in the digitalization processes through collaborative tools and the creation of a digital work culture are essential to improve productivity and boost growth.


The work environment has changed a lot in recent years. It is no longer as relevant, or should not, where and when you work or the device from which it is made. Mobility and the different productivity tools available have made this transformation possible.

According to a Microsoft study conducted by IDC , the population of mobile workers in Western Europe will register a compound annual growth rate (CAGR) of 3.5% over the next five years , reaching 120 million in 2021, from 103 million in 2017. And the ratio of mobile workers to the rest of the employees will reach 63% in 2020, compared to the 55% they currently represent.

Therefore, it is essential to ensure the integration of those who work permanently mobility, the so-called ‘first line workers’ or field workers. However, these employees encounter a problem: they usually lack access to the right technology to share ideas, data and information with the rest of their colleagues in the office and thus be more productive.

Microsoft emphasizes that it is necessary to connect them efficiently through collaborative technologies, as this will improve processes within the company. “The use of technology, integrated, intelligent and securely connected, will favor productivity, the experience of employees and, therefore, the growth of companies,” says Miguel Ángel Cervera, director of Modern Workplace at Microsoft Iberian. < / p>

The aforementioned study indicates that companies must invest more in collaboration tools such as corporate instant messaging (used by 52.7% of companies surveyed), advanced unified communications (40.5%), mobile apps that make work easier (31.3%) or social networks business (30.5 %), whose penetration is not too high yet

In a better situation are the shared work tools (used by 80.2% of the Spanish organizations consulted), the videoconference via PC (71 , 0%) or the videoconferencing rooms (67.2%). These last data contrast with the figures of Logitech , which states that less than 2% of meeting rooms worldwide have video-enabled meeting rooms.

In any case, it seems that companies start to take it seriously. The 45% of Spanish CIOs consulted for the study indicate that the devices in the workplace and mobility were the main investment priority in 2017, ahead of infrastructure network (36%), datacenter / storage (31%), platforms / storage (27%), applications (26%) and business process automation (8%).

This trend will have an impact on the Spanish mobile business applications market , which will reach 81 million euros in 2022, with a average annual growth rate of 10.7% since 2017, according to IDC.For its part, the team collaboration applications segment will increase its turnover by 19.6% annually during that five years, reaching 36.72 million. < / strong>

In addition, the scanning process must be done without neglecting the security and privacy of user data , so IT departments must ensure that corporate applications and data can be used in Efficient way in corporate and non-corporate devices while maintaining security and configuration controls. Thus, the Spanish mobile corporate security market will reach 36.68 million in 2022, with an average annual growth of 9.3%.