The confinement of millions of people in their homes to contain the coronavirus pandemic and the implementation of other measures of social distancing, including the replacement of office work by remote work, have been left noticed in tablet sales .

Interest in these devices had weakened in recent years. But the health crisis has been a shock, as both users and companies have felt the need to arm themselves (and arm their employees) with powerful but manageable devices, and at the same time more affordable than traditional computers.

To this must be added the popularization of face-to-face training and the transformation of leisure into online experiences due to the impossibility of going out or meeting with large groups of people.

Thus, during the second quarter of the year , when the pandemic began to spread across multiple countries, Canalys registered an increase in tablet shipments of 26.1% compared to the same period of 2019. In total, the 37.5 million units distributed were reached.

More than a third of those tablets (more than 14 million ), bore the seal of Apple , which managed to improve its record for a second quarter after improving almost in 20% your iPad shipments.

The other four big sellers also experienced double-digit growth , especially Lenovo, which ranked fifth, bordering on a 53% year-on-year improvement. Samsung remains in second position with 7 million tablets (39.2% more), followed by Huawei (44.5%) and Amazon (37.1%).

While all of these brands increased production to meet demand, stores encouraged buying by offering discounts.

«Tablets enjoyed a revival in the second quarter of 2020 because devices meet many requirements for remote work and educational use ,» confirms analyst Ishan Dutt. For example, «the ability to collaborate virtually, as well as view and interact with digital content.»

The pandemic has brought together entire families under the same roof who, if they did not make any purchase to remedy it, had to distribute access to the same screen or compete for it.»Tablets help overcome this problem by allowing each family member to have their own device,» explains Dutt. «And they are cheaper than desktop and laptop computers.»

Furthermore, «for users with higher productivity needs, the proliferation of removable tablets has been a blessing,» according to this expert.

Smartphones and the cloud

The exceptional situation that the world is going through has also had its repercussions on the market smartphone , where Huawei has snatched the leadership from Samsung, and in the services one at cloud , with spending growing by several billion dollars.