Sony expands the capabilities of its cloud-native Ci professional multimedia management and collaboration platform.

It has added enterprise asset management with the addition of Ci Catalog , which will allow companies to create and manage rich multimedia content libraries centrally and securely . It will also simplify access to content for stakeholders from different teams, departments, divisions, or organizations.

Ci Catalog integrates with the Workspace solution for production and post-production workflows.

Its launch «is a direct response to the comments we have received from some of the largest and most recognized multimedia companies in the world», reveals Theresa Alesso, president of the professional division of Sony Electronics.

And, «since does not require initial costs or installation , it marks the end of an era in which several disparate and expensive systems had to be purchased and implemented to manage multimedia content,» he highlights. < / p>

“Ci’s cloud-native approach prioritizes accessibility, security, speed and collaboration. The centralized and simplified system, intuitive design and scalability of the platform is exactly what today’s leading organizations are asking for, ”says Alesso.